Consumerism in Dentistry
This presentation highlights the growing influence of consumerism on dental practices and how to adapt to meet patient expectations effectively. It contrasts what patients desire with the traditional dental experience and provides actionable strategies to bridge the gap. Key topics include creating a patient-centric approach, improving accessibility, and delivering clear communication and affordable care. Practical solutions like extended hours, assisted hygiene, and effective financial case presentations are outlined to help practices thrive in a competitive landscape.
Key Points for the Webinar:
1. Understanding Consumer Expectations
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Patients prioritize accessibility, convenience, and clear communication.
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They value affordability, knowledgeable providers, and a modern, caring experience.
2. Addressing the Gap in Patient Experience
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Traditional practices often focus on limited hours, transactional care, and confusing policies.
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Shifting to a patient-centric approach enhances satisfaction and loyalty.
3. Strategies to Create Immediate Opportunities
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Minimize obstacles to entry: ensure phone availability, same-day appointments, and clear insurance handling.
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Build patient trust by addressing immediate needs and focusing on wants when clinically possible
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Incorporation of Radiological Artificial Intelligence to Enhance Clinical Excellence and Patient Education.
4. Effective Financial Case Presentation
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Move away from clinical jargon and rigid payment methods.
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Offer clear, patient-friendly payment options and remove unnecessary barriers to acceptance.
5. Continuous Engagement
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Ensure every patient leaves with a next appointment.
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Use follow-ups to maintain connections and reinforce trust.
About the Speaker:
Justin Coke
Justin Coke, a native Texan and proud graduate of Texas Tech University with a Bachelor of Science, has built a distinguished career leveraging his expertise in business development and account management. With a strong background in the telecommunications and medical device industries, Justin was inspired to create a lasting impact in his community.
In 2007, he founded 7to7 Dental with a mission to revolutionize dental care delivery in San Antonio. Under Justin's leadership, 7to7 Dental has grown into a scalable, patient-centered organization recognized for its innovative approach. By mastering every aspect of the business and implementing best practices, policies, and training programs, Justin has positioned 7to7 Dental as a trusted name in the region.
Today, 7to7 Dental employs 300 full-time professionals and operates nearly 12 locations, continuing to set the standard for accessible, high-quality dental care.